Over the past few months we have been working with Farrer & Co, one of the UK’s most prestigious law firms to update and enhance their web presence.
While Farrers have had a web presence for many years, the previous version of it’s website had been built more than 5 years ago. However, all websites need to be refreshed and updated periodically.
The style was “of its time” but had become dated. It didn’t properly reflect the more modern image of this 300 year old legal practice.
Improving the user experience
The firm wanted to build a site that would address some of the misconceptions about its brand through improving the user experience and refreshing the design.
The result is a site that is easier to navigate, more dynamic and provides a platform for thought leadership targeted to specific audiences.
Compound Media worked with the Farrer team to scope the project and manage the agency selection process. We led the site architecture phase of the project and then project managed the agency and Farrer teams through to testing and launch.
Web, mobile and email newsletters
The project included adding mobile capability and integrating a new email newsletter system into both the site and the firm’s CRM system.
The Farrers site is now live, providing a clean, modern showcase for the firm’s individuals and their areas of expertise.
The project also aimed to create a platform for the future. Now that the core site is complete, further developments will be launching over the coming months.
A full case study will be available shortly, in the meantime, why not take a look at the new Farrer site and let us know what you think?
